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B2B SELF-SERVICE COMMERCE
Give your wholesale buyers
24/7 self-service ordering.
Give your wholesale buyers 24/7 self-service ordering.
Give your wholesale buyers
24/7 self-service ordering.
A branded B2B portal where customers see their own pricing, place orders, track shipments and reorder — without calling your sales team. Deploy hosted or headless.
A branded B2B portal where customers see their own pricing, place orders, track shipments and reorder — without calling your sales team. Deploy hosted or headless.
A branded B2B portal where customers see their own pricing, place orders, track shipments and reorder — without calling your sales team. Deploy hosted or headless.
THE CHALLANGE
B2B buyers expect more than email and phone.
B2B buyers expect more than email and phone.
B2B buyers expect more than email and phone.
Your wholesale customers are used to Amazon-like convenience — but
your current setup still makes them call, email or fax orders like it's 1995.
Your wholesale customers are used to Amazon-like convenience — but
your current setup still makes them call, email or fax orders like it's 1995.
Phone & email bottleneck
Phone & email bottleneck
Every order goes through your sales team. They're drowning in routine reorders instead of closing new business.
Every order goes through your sales team. They're drowning in routine reorders instead of closing new business.
After-Hours Lost Orders
After-Hours Lost Orders
Customer wants to order at 9pm? They can't. Your competitors with online portals capture orders while you sleep.
Customer wants to order at 9pm? They can't. Your competitors with online portals capture orders while you sleep.
"What's My Price?" Calls
"What's My Price?" Calls
Buyers can't see their negotiated pricing without calling you. Simple questions become support tickets.
Buyers can't see their negotiated pricing without calling you. Simple questions become support tickets.
HOW IT WORKS
From sign-up to live in four steps.
From sign-up to live in four steps.
From sign-up to live in four steps.
No complex implementation, no consultants. Most businesses go live in days.
No complex implementation, no consultants. Most businesses go live in days.
No complex implementation, no consultants. Most businesses go live in days.
1
1
Import your catalogue
Upload products via CSV or connect your existing platform. Data syncs automatically.
2
2
Set up pricing
Create customer-specific price lists, volume tiers and payment terms — import or enter manually.
3
3
Invite customers
Send branded invitations. Customers create accounts and immediately see their pricing and products.
4
4
Start taking orders
Customers order 24/7, orders flow to fulfilment, and your team focuses on growth — not order entry.
1
Import your catalogue
Upload products via CSV or connect your existing platform. Data syncs automatically.
2
Set up pricing
Create customer-specific price lists, volume tiers and payment terms — import or enter manually.
3
Invite customers
Send branded invitations. Customers create accounts and immediately see their pricing and products.
4
Start taking orders
Customers order 24/7, orders flow to fulfilment, and your team focuses on growth — not order entry.
CORE CAPABILITIES
Everything your buyers need in one portal.
Everything your buyers need in one portal.
Everything your buyers need in one portal.
Enterprise B2B storefront features — without enterprise complexity or cost.
Enterprise B2B storefront features — without enterprise complexity or cost.
Customer-specific pricing
Each buyer sees their negotiated prices, volume discounts and payment terms. No more "what's my price?" calls.
Each buyer sees their negotiated prices, volume discounts and payment terms. No more "what's my price?" calls.
Quick order & CSV upload
Buyers enter SKUs directly or upload spreadsheets. No browsing required for repeat orders.
Buyers enter SKUs directly or upload spreadsheets. No browsing required for repeat orders.
Saved shopping lists
Customers save frequently ordered items as lists and reorder their usual in a single click.
Customers save frequently ordered items as lists and reorder their usual in a single click.
Real-time inventory
Show live stock levels per warehouse, so buyers know what's available before ordering — no surprises.
Show live stock levels per warehouse, so buyers know what's available before ordering — no surprises.
Order history & reorder
Full order history with one-click reorder. Buyers duplicate past orders in seconds.
Full order history with one-click reorder. Buyers duplicate past orders in seconds.
Multi-location support
Buyers select a delivery location, see location-specific inventory and manage multiple ship-to addresses.
Buyers select a delivery location, see location-specific inventory and manage multiple ship-to addresses.
SELF-SERVICE PORTAL
Everything your buyers need in one place.
Everything your buyers need in one place.
A branded portal where customers manage their entire relationship with you — orders, quotes, invoices and account settings — without calling your team.
View and pay open invoices
Track shipments in real time
Download order confirmations & BOLs
Manage user permissions per account
PRODUCT CATALOG
B2B catalog built for complex products
B2B catalog built for complex products
Support for variants, bundles, minimum order quantities, case packs, and customer-restricted products. Not a B2C catalog with B2B bolted on.
Unlimited product variants & attributes
Customer-specific catalog visibility
Minimum order quantities & case packs
Product bundles & kits
DEPLOY YOUR WAY
Hosted, headless, or WordPress.
Hosted, headless, or WordPress.
Hosted, headless, or WordPress.
Whether you want a turnkey portal or full API control, Nova Core fits your stack.
Whether you want a turnkey portal or full API control, Nova Core fits your stack.
Hosted storefront
Hosted storefront
A ready-to-use B2B portal with your branding. No developers needed — auto-generated on sign-up, live in days.
Best for Speed
Headless API
Headless API
Full REST API access. Embed B2B functionality into your existing website, app or custom frontend.
Best for Developers
WordPress plugin
WordPress plugin
Native WooCommerce integration. Add B2B capabilities to your existing WordPress site without migration.
Best for WordPress
CONNECTED PLATFORM
Part of the full Nova Core suite.
Part of the full Nova Core suite.
Part of the full Nova Core suite.
The storefront isn't standalone — it's connected to the AI Quote Engine,
Digital Sales Room and your back-office.
The storefront isn't standalone — it's connected to the AI Quote Engine,
Digital Sales Room and your back-office.
The storefront isn't standalone — it's connected to the AI Quote Engine,
Digital Sales Room and your back-office.
AI Quote Engine
AI Quote Engine
AI Quote Engine
Buyers request quotes from the storefront; the AI prices them instantly.
Buyers request quotes from the storefront; the AI prices them instantly.
Buyers request quotes from the storefront; the AI prices them instantly.
Digital Sales Room
Digital Sales Room
Digital Sales Room
Complex deals move from quote request to a live negotiation room.
Complex deals move from quote request to a live negotiation room.
Complex deals move from quote request to a live negotiation room.
Order Management
Order Management
Order Management
Storefront orders flow into unified order management automatically.
Storefront orders flow into unified order management automatically.
Storefront orders flow into unified order management automatically.
Inventory Management
Inventory Management
Inventory Management
Real-time multi-warehouse stock powers storefront availability.
Real-time multi-warehouse stock powers storefront availability.
Real-time multi-warehouse stock powers storefront availability.
HOW IT DIFFERS
Not a B2C catalogue with B2B bolted on.
Not a B2C catalogue with B2B bolted on.
Not a B2C catalogue with B2B bolted on.
Aspect
Aspect
Traditional Platform
Nova Core (MACH)
B2C platform + B2B plugin
Nova Core B2B Storefront
Customer-specific pricing
Customer-specific pricing
Customer-specific pricing
Limited / add-on
Locked to platform templates
Any technology (React, Vue, custom)
Built in
Built in
Quick order & CSV upload
Quick order & CSV upload
Quick order & CSV upload
Rarely
Limited connectors, custom dev
API-first, connect anything
✓
✓
MOQs & case packs
MOQs & case packs
MOQs & case packs
✕
Major versions, migration required
Continuous updates, no downtime
✓
✓
Real-time per-warehouse stock
Real-time per-warehouse stock
Real-time per-warehouse stock
Single stock figure
Manual capacity planning
Auto-scaling infrastructure
Per warehouse
Per warehouse
Quote requests & negotiation
Quote requests & negotiation
Quote requests & negotiation
✕
Code changes, version conflicts
Configuration-first, no code
✓
✓
Deploy hosted / headless / WordPress
Deploy hosted / headless / WordPress
Deploy hosted / headless / WordPress
One option
6-12 months implementation
Weeks to go live
All three
All three
⚡
Enterprise storefront features, without the enterprise cost.
A branded B2B portal that usually takes a six-figure build and months of work — auto-generated, from £99/month, live in days.
See pricing
WHAT CHANGES
What changes when buyers can self-serve.
What changes when buyers can self-serve.
What changes when buyers can self-serve.
What the storefront is built to do. Swap in real, measured and attributed
results once you have them.
What the storefront is built to do. Swap in real, measured and attributed
results once you have them.
What the storefront is built to do. Swap in real, measured and attributed
results once you have them.
Order 24/7
Order 24/7
No more after-hours gaps
No more after-hours gaps
capture orders outside business hours
capture orders outside business hours
Self-serve
Self-serve
Fewer routine calls
Fewer routine calls
buyers answer their own price questions
buyers answer their own price questions
One-click reorder
One-click reorder
Repeat orders made easy
Repeat orders made easy
saved lists and order history
saved lists and order history
Sell, not type
Sell, not type
Reps freed from order entry
Reps freed from order entry
time back for high-value selling
FAQ
B2B Storefront FAQs
B2B Storefront FAQs
B2B Storefront FAQs
How quickly can I launch my B2B storefront?
Can I show different prices to different customers?
Does it integrate with my ERP or existing tools?
What if I already have a WordPress site?
Can buyers request quotes through the storefront?
Do buyers need a separate mobile app?
LEARN MORE
Learn more about Buyience
Learn more about Buyience
Learn more about Buyience
Discover how our team can help bring your unique digital vision to life.
Discover how our team can help bring your unique digital vision to life.
GET STARTED
Ready to Let Customers Order 24/7?
Ready to Let Customers Order 24/7?
Join wholesalers and distributors who've freed their sales teams from order entry. Launch your B2B storefront in weeks, not months.
Join wholesalers and distributors who've freed their sales teams from order entry. Launch your B2B storefront in weeks, not months.